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The GBGL Model
Simple. Transparent. Impactful.
Our community of businesses make a certified commitment to give back. By reinvesting in mission-aligned nonprofits and internal sustainability, GBGL members support the natural resources and communities that make our region unique.
The Region
Give Back Great Lakes members support organizations and communities within the Great Lakes region's 8 U.S. States and 2 Canadian Provinces.

Model Overview
OUR MEMBERS
REINVEST AT LEAST

ANNUAL
REVENUE
OF
-OR-
ANNUAL
PROFIT
MEMBERS CHOOSE HOW TO ALLOCATE THEIR REINVESTMENT WITHIN GBGL GUIDELINES
EXTERNALLY
(mission-aligned nonprofits)
INTERNALLY
(sustainability)



*at least
*at most
GIVE BACK GREAT LAKES CERTIFIES MEMBERS' REINVESTMENT, PROVIDES ADDITIONAL BRAND EXPOSURE, COORDINATES REGIONAL EVENTS, AND MORE
Overview
The Process
The Process
1 - Plan
Get in touch with our team and we will help make a plan to reinvest in protecting our natural resources and communities (if you don't already do so).
3 - Certify
Complete our annual certification process that confirms your annual reinvestment in the Great Lakes' natural environment and communities.
4 - Share
Share your impact using your member badge, messaging strategies, and
multi-platform exposure throughout the Great Lakes region.
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